Know the Importance of Channel Letter Signs in Business

 

Channel letters are special outdoor signs wherein the three-dimensional letters, characters, and numbers are individually constructed and installed to form a final design. These have hollow interiors to allow illumination tubes to pass through, to create a magnificent exterior building signage display that stands out.

 

There are four types of channel letter signs in Houston:

·         Front-lit: This is your standard signage that features polycarbonate or acrylic faces and LED or neon internal illumination. Thanks to the materials used, this has plenty of customization options, perfect for even the most complex trademarks.

·         Halo lit: Otherwise known as reverse channel lit, this signage has aluminum faces and returns that are raised or lifted from a flat surface, allowing the illumination to create a halo effect. The glow cast on each character produces an impressive and unforgettable appeal to your storefront.

·         Combination: If you want a truly attention-grabbing sign that takes your brand visibility onto a whole new level, opt for front and backlit channel letters. As the name suggests, this combines the characteristics of illumination styles to highlight your storefront even more.

·         Open face: This signage has no front covering, thus exposing the LED or neon light illumination from the inside.

 

What are the Benefits of Investing in Custom Channel Letters in Katy, Texas?

 

·         Amplify your visibility: With its vivid and colorful illumination, and eye-catching beauty, this signage can absolutely introduce your brand to more people as they walk or drive past your establishment.

·         Showcase your brand personality: Potential customers will get a hint of your company’s capabilities and what makes you different from others. By gaining a competitive advantage, you are on the right track to becoming a household name among locals in Katy, Texas.

·         Low maintenance: It costs less to maintain a high-quality sign. This is why it’s also equally critical to choose the right sign company with sufficient expertise and experience in producing long-lasting signs made from premium materials and high-tech equipment.

·         Step up against competitors: Stay on top of competitors with attractive signs the puts your company’s best foot forward. Together with your other outdoor signs, your establishment will eventually become a familiar and trusted landmark in the location.

·         Stay top of mind: A captivating storefront sign will surely help your brand stay top of mind, so patrons will keep returning and leads will soon be convinced to enter the establishment.

·         Fast return on investment: Because of all the benefits mentioned above, your business has more opportunities to make a sale. Therefore, allowing you to have a quick ROI on your signage investment.

 

Vital Signs takes pride in producing some of the best-quality custom channel letter signs in Houston. We offer a complete range of services so you can spend more time running your business than worrying about the project. With us, you can have the peace of mind that you get quality products that are worth every penny. Call us today to get your very own channel letter signage!